6 How One State Targets
Stores That Sell Pets
One new pet retailer in New Jersey is
facing $25,000 in fines for failing to
comply with a paperwork requirement.
14 Pet Obesity Becoming
New Normal in the U.S.
15 Market Outlook:
Working Overtime to Help
Overweight, Senior Pets
16 Behind the Scenes:
The Importance of P.L.A. Y.
P.L.A. Y. (Pet Lifestyle And You) is a
bold, fast-growing brand committed to
creating products that are better for
pets, people and the planet—and to
ensuring independent retailers’ success.
PET DEALER FOCUS
20 Product Merchandiser Focus:
Safety First, Sales Next
Merchandising tips for first aid,
safety and summer products to
keep warm-weather sales sunny.
23 Call for Pet Product News’ 2016-2017
Retailer of the Year Nominations
Does your retail store have what it takes
to be ranked among the best of the best?
Tell us why for a chance to win Pet Product
News’ Retailer of the Year competition!
24 Retailer of the Year
Odyssey Pets receives the Retailer
of the Year 2015-2016 Outstanding
Retail Development Award.
26 Business Builder:
to the Dogs
Pet industry professionals still are
chasing ever-nimble hackers who are
skulking in wait. What cybersecurity
looks like now and in the future.
27 Business Builder:
Bring It to the Competition
One independent retailer shares why
using a professional to deliver a next-
level website is the way to go.
MADE IN THE USA MARKETPLACE
28 Still Growing Strong
The phrase “made in the USA” has long
stood for quality. Today, it also means
more sales for pet supply retailers.
32 New Products
36 Nothing to Sneeze at
Whether you call them “hypoallergenic,”
“limited ingredient” or something
else entirely, dog foods that
might avoid provoking an allergic
reaction are big business.
40 Ready, Set, Go!
Whether it’s a local hike or a road trip
across state lines, pet owners are
bringing their pets with them, and
that means more opportunity to sell
the products that can make these
adventures safe and comfortable.
40 New Products
DOG AND CAT MARKETPLACE
44 Spot On Sales
Demand for on-animal flea and tick
products remains steady, with natural
and national brand equivalent options,
in particular, gaining popularity.
46 New Products
48 Choice Is Good
Manufacturers offer new options
for discerning cat owners with a
range of litterbox priorities.
52 New Products
54 All the Rage in Cages
A gander at the latest in avian
cages and accessories
55 New Products
56 The Nitty Gritty
Educating customers about
proper avian nutrition continues
to be a top priority in stores.
58 Aesthetics and Aquatic Plants
By combining real and artificial greenery,
pond plant displays add drama and
interest to retailers’ water garden sections.
59 New Products
60 Pond Season Is Here
After a long winter of slow sales,
retailers can boost revenue by
catering to pond owners.
61 International Waters:
Malaysian ‘Genetic’ Implications
for Dragonfish Breeders
65 A Pet Health Partner
PetSage specializes in nutrition, health
care and holistic therapies for pets.
66 The Payoff of Process
Here’s why I attend Association of
American Feed Control Officials meetings,
as painful as they might seem.
66 Pet Sale Bans Are
Not the Solution
FEATURES APRIL 2016
8 Industry News
10 Distributor News
12 Product News
14 Pet Health News
15 Market Outlook
18 Pet Welfare News
19 Tech News
62 Advertising Index
63 The Marketplace
64 Pet Industry Calendar
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