FEATURES JULY 2016
6 Product News/Endcap
17 Distributor News
20 Pets in the News
22 Big-Box News
24 Industry News
28 Pet Health News
29 Pet Welfare News
31 Market Outlook
94 The Marketplace
95 Advertising Index
96 Pet Industry Calendar
18 Europe’s Interzoo Breaks Records
19 Four Pet Companies
See Major Investment
30 Behind the Scenes:
Jim Heim, president of new business
development for Walnut Creek, Calif.-
based Central Garden & Pet Co., shares
the company’s formula for success.
32 SuperZoo Show Preview
40 Pet Product News’ 2016
Editors’ Choice Award Winners
PET DEALER FOCUS
48 Business Builder:
Posts and Pets
The best social platforms for
independent pet retailers and why
you should be using them now.
50 Counter Points:
Fight the Power
When it comes to Internet pricing,
independents’ only leverage is to
reduce shelf space for offending
brands and push supportive brands.
51 Business Builder:
4 Marketing Trends
for Small Businesses
52 Product Merchandiser Focus:
Collar the Lead in Sales
Owners seek functional and
comfortable collars and leashes in a
variety of colors and styles to embrace
their pets’ personalities and lifestyles.
54 Retailer of the Year:
12 Lessons From the Best of the Best
Here’s a look back at what past
Retailer of the Year Award winners
reveal as secrets to their success.
56 Sleep Like a Puppy
The most in-demand beds are
not only stylish and durable, but
also are designed to help dogs
get the most out of naptime.
59 New Products
60 Ages and Life Stages
Manufacturers offer foods to satisfy the
needs of dogs at various life stages.
64 Reconnecting With Nature
With a plethora of grooming
products to choose from, dog
owners zero in on natural choices.
MADE IN THE USA
68 Bring On the Red, White and Blue
Retailers make the most of their
made in the USA sections by
recognizing trends, stocking wisely
and sharing the value of shopping
locally with their customers.
75 New Products
76 Giving Cats What They Crave
Cat owners are finally giving the
raw food category a chance, in part
thanks to the ancestral diets trend.
79 New Products
NATURAL PET MARKETPLACE
80 Whole Foods for Pets
The latest in natural dog and cat
foods satisfy pets’ cravings for
tasty meals and pet owners’ desire
for high-quality nutrition.
82 New Products
84 New Products
86 Asian Influence
Clipping and styling trends shape
the direction of new tool releases
in professional grooming shears.
89 New Products
90 The Magic of Maintenance
The necessity of maintaining aquariums
means customers come back for
advice, cleaning products and more.
92 Water Wise
Savvy aquatic retailers know
that teaching hobbyists to test
for important water parameters,
and about needed additives, is a
simple and necessary task.
93 International Waters:
Yellow Tangs and Hawaii Bills
93 New Products
97 Retailer Profile:
Aquatek Tropical Fish
With more than 9,000 gallons
of aquatic plants, freshwater
fish and marine species from
around the globe, Aquatek offers
the perfect mix of product and
the knowledge to back it up.
98 Champion of Champions
A visit to Champion Petfoods’
brand-new facility reveals what
it has preached for years—that
it does things differently.
SHUT TERS TOCK: COVER (2); TABLE OF CON TEN TS (3)