12 Industry News
12 Pets in the News
12 Pet Charity News
14 Merger &
15 Distributor News
62 Advertiser Index
63 The Marketplace
64 Pet Industry Calendar
6 Pet Industry Leadership
Conference Looks Ahead
8 Rented Out
Rising rents are a challenge for independents,
but small pet stores have leverage they
might not even realize and can enter lease
negotiations from a position of strength.
10 Behind the Scenes: Flexi
One man’s love for dogs and obsession
with quality led him to create a leash
that offers freedom of movement for
pets and comfort for their owners.
16 Market Outlook
Pet Supplements Emblematic of
Lucrative ‘Pets as People’ Boom
PET DEALER FOCUS
17 Retailer of the Year
From its quality pet food assortment to its
grooming and day care services, Bozeman,
Mont.-based Dee-O-Gee aims to meet the
needs of its adventurous and laid-back
20 Product Merchandiser Focus:
Out for Summer
In the coming months, pet owners will be
seeking products to keep pets cool and safe
all summer long. Retailers and manufacturers
weigh in on the latest trends in first-aid and
24 One on One With: Stella & Chewy’s
For years, Stella & Chewy’s has been dishing
up palate-pleasing meals for dogs and cats
in frozen raw and freeze-dried raw formats,
and now the company is extending its raw
philosophy into the kibble category.
26 The Key to Health
Pet food manufacturers are touting nutrition
as the path to wellness and longevity for pets.
32 Health Boosters
As consumer focus homes in on the dietary
needs of dogs, the novel protein and
superfood categories have merged with
the jetlike trajectory of a diverse array of
selections in pet food.
38 Adventures Await
Walking products with safety features and hiking
gear that rivals the quality of items found in
human sporting goods stores make this spring
and summer the perfect time to encourage
owners to get outside with their pets.
28 New Products
42 Convenience Is King
When it comes to cat litter, consumers have a
lot of demands, but convenience tops the list.
44 New Products
DOG & CAT MARKETPLACE
46 Taking the Bite Out of Flea Season
What retailers need to know about boosting
sales of flea and tick products for cats and dogs.
50 Avian Diets Reach New Heights
Consumer demand for premium quality
and innovation has led to a growing market
brimming with new options.
51 New Products
52 Coral Market Is Wide Open
Livestock sales dominate, but customers still
like the personal touch from retailers.
54 International Waters: Clearing the
Muddy Waters of Coral Suspensions
53 New Products
MADE IN THE USA
56 Maximize Your USA-Made Merchandise
Tips and tricks to make the most of your
made in the USA product assortment.
60 New Products
65 Retailer Profile: Focused on Food
At H3 Pet Supply, pet owners seek out
healthful USA-made consumables with
66 Do You Know Your Sources?
Now more than ever, it’s imperative for pet
specialty retailers to understand the nuances
of pet food brands—including where and how
foods are manufactured.
Contents April 2017