8 Industry News
18 Animal Health & Welfare News
19 Acquisition News
20 Distributor News
79 Pet Industry Calendar
80 Advertising Index
6 California Considers Dog, Cat
and Rabbit Sales Ban
22 Business Builder:
Go with the Flow
Eight techniques that can help retailers
manage cash flow for improved net income.
The Fight Goes On in California
25 Market Outlook:
A Health Boost
Pets’ positive impact on human health is
still expected to spur a pet industry boom.
26 Editors’ Choice Awards Finalists:
Honoring Innovation and Invention
PET DEALER FOCUS
31 Pet Product News Unveils Retailer
of the Year Award Winners
32 Product Merchandiser Focus:
Health on the Shelf
Pet supplements are gaining popularity
with pet owners as they seek to give their
companion animals a healthful boost.
36 Fishing for Profits
Industry participants report that pellets reign
supreme in the aquatic foods category.
38 New Products
39 International Waters
Koi Market Vulnerable to Ban Again
40 The Life Aquatic
Unusual fish and corals are increasingly
popular, helping to supplement the
standard offerings of aquarium livestock.
41 New Products
42 Bring on the Fun
With their captivating colors and
shapes, dog toys can make for easy
add-on sales—if marketed properly.
47 New Products
48 Home Spa
Dog owners continue to seek high-quality grooming products that bring
the spa experience into their homes.
52 Trading Up
As consumers increasingly consider giving
their dogs the very best diets available, it
is up to retailers to help them get there.
60 Follow the Formula
Some pet owners seek out foods
that are formulated to address their
cats’ specific health issues.
62 New Products
DOG & CAT MARKETPLACE
64 DIY Diagnostics
The demand for at-home testing and
diagnostic products is growing as pet
owners take greater responsibility for
monitoring their animals’ health.
MADE IN THE USA MARKETPLACE
66 Showing Support for
Highlighting products that are produced
in the USA hits home with consumers,
who often perceive these items to be
held to higher safety standards.
70 New Products
72 Raw Hits the Mainstream
No longer just a niche, the raw food
category sees increased demand,
innovation and success.
75 New Products
76 In Top Form
Whether they’re used to enhance
taste, nutrition or variety, food toppers
are increasingly popular and prove
profitable for stores that make the effort
to educate customers about them.
81 Only the Best Will Do
At Pet Pros, consumers have a
variety of natural and organic foods
and treats to choose from.
82 Understanding Pricing Policies
One independent retailer tries to navigate
the sometimes-murky waters of minimum
advertised price (MAP) policies.
COVEr: SHUT TErSTOCK (3), ; TABlE OF CON TEN TS: SHU TTErSTOCK (3)