PRODUCT NEWS
SLEEPYPOD CRASH TESTS
ITS LINE OF PET SAFETY
RESTRAINTS FOR CHILD
SAFETY RESTRAINT
SYSTEMS STANDARDS
Sleepypod’s entire line of pet
safety restraints for cars has
been crash tested for U.S.,
Canadian and European
child safety restraint systems
standards.
Sleepypod carriers and
safety harnesses include Pet
Passenger Restraint System
(PPRS) components designed by Sleepypod to secure a pet in a vehicle and restrict harmful movement during a
sudden vehicle stop or frontal collision.
“Sleepypod is the first pet product manufacturer to test its pet safety restraints for cars
at U.S., Canadian and European child restraint systems standards with successful results,”
said Michael Leung, co-founder and lead product designer for the Pasadena, Calif.-based
company. “In each test, Sleepypod’s safety harnesses and carriers kept a crash test pet from
accelerating forward and leaving the test bench while mitigating damaging forces and lim-
iting rotation.”
Federal Motor Vehicle Safety Standard (FMVSS) No. 213, Canada Motor Vehicle Safe-
ty Standard (CMVSS) No. 213 and United Nations European Regional Standard (ECE) R44
are analogous safety standards. The National Highway Traffic Safety Administration issues
FMVSS in the U.S. Transport Canada is responsible for transportation policies and programs
in Canada. The United Nations Economic Commission for Europe provides the uniform
provisions concerning the approval of child restraint systems.
Clickit Terrain and Clickit Sport safety harnesses were crash tested using Duke 2.0, Sleepypod’s proprietary crash test dog weighing 75 pounds. The Sleepypod, Sleepypod Air and
Sleepypod Atom pet carriers were crash tested using Sleepypod’s crash test cat, Cleo 2.0. The
Sleepypod Mini carrier was crash tested using Sleepypod’s smallest crash test dog, Max Mini.
ADM ANIMAL
NUTRITION
INTRODUCES
ALTERNATIVE PROTEIN
SOURCE FOR PETS
ADM Animal Nutrition, a division of Archer Daniels Midland
Co., has debuted an alternative protein source
for companion animals
called Versity.
Developed to provide nutritional flexibility in pet food and treat formulation, Versity is a highly palatable dried yeast
Saccharomyces cerevisiae alternative to traditional plant and animal proteins
that delivers a balanced profile of essential amino acids with low levels of fat
and calcium, said company officials.
“Pet food and treat manufacturers are continuously seeking new protein
ingredients that are high quality, cost-effective and label friendly,” said Gary
Davenport, Ph.D., companion animal technical manager for ADM Animal
Nutrition in Quincy, Ill. “Versity has an amino acid profile similar to an egg,
but at a more economical price, making it an ideal complementary or replacement protein source for dogs and cats.”
COASTAL PET PRODUCTS TEAMS UP WITH WOLFGANG MAN & BEAST
After working together for half a decade in a traditional customer/manufac-turer relationship, Salt Lake City-based Wolfgang Man & Beast and Alliance,
Ohio-based Coastal Pet Products have entered into a hybrid sales force arrangement designed to continue positioning Wolfgang with marquee retailers and distributors worldwide.
Under the arrangement, sales efforts will be divided based on retail channel, territory and customer preferences.
The 2018 Wolfgang product line features new product collaborations and
prints designed to build interest and connect with discerning consumers.
For its part, Coastal Pet Products, celebrating its 50th anniversary this
year, brings its five decades of sales and manufacturing experience
in the pet industry to the table with a plan to offer Wolfgang Man
& Beast to some of the company’s long-established retail partners.
The addition of the Wolfgang product line to its existing lineup of
products gives Coastal an opportunity to reach new consumer demographics and leverage its manufacturing expertise with a strong,
USA-made offering, according to company officials.
Our mission at Hello Doggie is to create luxury products that will give your pup their
own personality with a stylish look and a soft luxurious bed that will send them away
to dream land.
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