30 NEWS Pet Product News International February 2018
The Journey from Plant to Pet
Steve Smith, co-founder and president of Pet Releaf, introduces Pet
Product News to key, must-know employees and reveals the critical
information that pet specialty retailers need to know about vetting
cannabidiol (CBD)-based products.
From the beginning, Pet Releaf has been on a mission to change what “healthy” means for pets. With that in mind, we’ve made a commitment to always be in complete control of our entire manufacturing process from seed to sale, from
plant to pet. We see our hemp get planted as seeds right here
in the United States at our certified USDA organic joint-venture
farm in eastern Colorado. We watch them grow to maturity and
are there when it is harvested. We’re in control of our extraction
process that uses no toxic solvents or chemicals and only pressurized air.
Our product line provides the highest-quality CBD hemp oil
products for both dogs and cats. We have a range of product
options to ensure that whether your pet is in perfect health or
suffering from illness or injury, there is an appropriate and effective Pet Releaf option. We currently have two different potency
CBD-infused dog treats in a variety of flavors. Our Edibites are
handmade and baked in our own Colorado kitchen by the Pet
Releaf team in small batches. We also offer our certified organic hemp oil in dropper bottles and capsules, formulated to offer
dogs and cats higher-potency options. We also offer our Canna
Care, a CBD-infused topical, as a way to help with all types of
skin issues. The excitement surrounding the recent release of our
10-pack capsule tin and our latest additions to our CBD hemp oils
has led to sales far beyond our expectations. Our CBD lip balm,
intended for human companions, is also flying off the shelves.
What do you manufacture and what
distinguishes these products from
similar ones on the market?
Pet Releaf’s Steve Smith gives
PPN an insider’s look at the growing
What are the most exciting developments
happening at Pet Releaf?
With the addition of a highly respected multistore independent pet retailer
in California, Pet Releaf is now found in more than 2,500 independent retailers around the United States and in several countries overseas. We are
so excited that all of our hard work and dedication to making the absolute
best CBD products for pets has been recognized by independent retailers
and customers alike.
With the success of the 2017 harvest, we are also eagerly anticipating
the planting of several thousand acres of our PR- 33 hemp strain at our
joint-venture farm in eastern Colorado in late March. One of the highlights
of every year is the farm tour we give to our independent retailer partners
every spring and summer.