tomers are using a product with no skin
irritants or chemicals,” she said. “From
our eco-friendly bowls made out of rice
hulls to the eco plant-based foam in our
Pura Tips, we have spent significant time
researching the science and technology in
the manufacturing of our products.”
The demand for domestically made
products is not limited, however, to food,
toys and bowls for dogs and cats. The
trend is growing in other pet product
categories, as well, including those in the
exotics and aquatic supplies market.
“The consumer is looking diligently for
American-made products; they do their
research,” said Lance reyniers, president
of Python Products in milwaukee. “People
are seriously looking for safe products.”
All of Python’s products are marked as
“made in America,” and reyniers encour-
ages pet specialty retailers to either put
up a flag or draw attention to the commit-
ment in some way.
“We advertise and push our ‘made in
America’ message every day, and I’m sure
that has a lot to do with why we’re No. 1
in our category,” reyniers said. “We get
consumers who thank us every day for
making our stuff in America.”
ruffDawg uses mostly thermoplastic
rubber or polypropylene/polyurethane in
its products, all sourced in the uSA.
“Our products are all made of FDA-ap-
proved materials, free of harmful phthal-
ates, latex and BPAs,” moffett said. “even
our packaging is entirely designed and
printed here in the uSA.”
The company recently introduced
the Dawg-Nut. It comes in two sizes and
bright neon colors and is not only made in
the states, but is virtually indestructible,
according to the company, and comes
with a lifetime guarantee.
Pura Naturals Pet launches new prod-
ucts every year at key industry shows,
Creed said, adding that the company has
some great items for 2018.
Its new uSDA Certified Organic 2-In-1
Avocado & Olive Oil Shampoo and Conditioner is made with organic hemp seed oil.
Avocado is packed with proteins, amino
acids and vitamins to soothe the skin, and
olive oil moisturizes and exfoliates, said
company officials. The product has no
preservatives additives, chemical foaming
agents or dyes.
Pura Naturals Pet has also improved
the Pura Tips in its ear Cleansing System.
It is now dual sided and medical grade,
which is critical for infection prevention,
according to the company. The new shape
allows for exceptional cleaning in tight
crevices and with small breeds. And the
system’s Serum is now a larger, 1-ounce
Auburn Leathercrafters in Auburn,
N. Y., continuously looks for materials that
are manufactured in the u.S. to create its
lines, and its latest introductions are a
reflection of that effort.
“Our cotton and leather rope collars
and leashes are made with u.S. rope,
leather and even thread,” said Anita
Dungey, president of the company. “Our
American Traditions Collars and Leashes,
a collaboration with up Country, also a
u.S. company, reflects our support for
working with u.S. companies from start to
Despite so much buzz about the importance of made in the uSA products, there
are still customers who see cheaper
prices and opt to purchase products made
in China or elsewhere.
moffett said it’s important that
customers consider more than just price
when making decisions on what to buy.
With this in mind, ruffDawg promotes its
products and their various attributes in
“Besides print advertising and our
website, we spread the word on social
media,” he said. “Instagram, in particular,
“A product cannot just be assembled in the states; consumers
want products where the raw material and ingredients are also
from the USA to ensure safety.” —Jerry Moffett of RuffDawg
The demand for products made in the USA is not limited to dog and cat food, according to manufacturers.