Pet Product News - March 2017

INDUSTRY VOICES

Where do you see the market heading in the
stain and odor control product category in the
next few years?

“Stain and odor will always be a big category—and we’re seeing pretty consistent growth in the pet industry across the board. If you have a puppy, it will have an accident—and the accident will cause stains and odor. Pet parents will continually have a need for these products.

New technology and formula advancement may change some things. With consumer integration, with QR codes and with the ways manufacturers can reach their target audiences better, that will help grow the category.”—CHRISTINA TWOMEY, director of training and national salesperson for SynergyLabs in Ft. Lauderdale, Fla.

“Unfortunately, I see the market becoming more price-conscious and more competitive in the future. The competition in this market is getting higher, and consumers want more bang for their buck.”—VINCE SHEEHAN, owner of Katie’s Pet

Depot in North Brunswick, N.J.

“As with the rest of the pet industry, the growth seems to be in the natural segment.”

—HEATHER BLUM, co-owner
of Petagogy in Pittsburgh
“It doesn’t really seem geared toward anything new or
innovative. I see new products that often seem to be a
repackaging of the same products already available within a
line or even from other manufacturers. It would be great to
see more innovation within this category. Products geared
toward all-natural, unscented, nontoxic, nonallergen-irritat-
ing attributes would be a huge plus.”—LORIN GROW, owner
of Furry Face in Redlands, Calif.

“I see more targeted online marketing using videos that translate well on mobile platforms. Most consumers get their information using their cellphone, and having short videos that target specific demographics doesn’t take much of the consumers’ time to watch.”

—DENNIS SHEIRS, vice president of Fizzion in Henderson, Nev.

COASTAL PET PRODUCTS’ Reflective Safety Vests maximize visibility at night and during the day with reflective material and fluorescent color. The vests are lightweight, water resistant and adjustable for comfort. They are available in three colors: neon orange, neon pink and neon yellow, and in small, medium and large sizes. coastalpet.com

HUXLEY & KENT offers six styles of bright, sunny

madras plaid bow ties, long ties and collar buds.

Pet owners can use the accessories for a quick pop of fun and color on their pets. huxleyandkent.com

HUXLEY & KENT presents silk flower collar accessories.

The line includes six colors of silk flowers from lily white to cornflower blue. Each accessory is finished with a rhinestone center. huxleyandkent.com

GAMMA2 offers the Vittles Vault Travel-Trainer, an airtight canister that holds up to 3 quarts of food and comes with two detachable bowls and a carrying handle. Ideal for road trips, beach outings, long walks, office visits and dog day care. Choose from plush pink and true blue. gamma2.net