INDUSTRY VOICES
Where do you see the market heading in the
stain and odor control product category in the
next few years?
“Stain and odor will always be a big
category—and we’re seeing pretty
consistent growth in the pet industry
across the board. If you have a puppy, it
will have an accident—and the accident
will cause stains and odor. Pet parents will
continually have a need for these products.
New technology and formula advancement
may change some things. With consumer
integration, with QR codes and with the
ways manufacturers can reach their target
audiences better, that will help grow the
category.”—CHRISTINA TWOMEY,
director of training and national salesperson for SynergyLabs in Ft. Lauderdale, Fla.
“Unfortunately, I see the market becoming more
price-conscious and more competitive in the
future. The competition in this market is getting
higher, and consumers want more bang for their
buck.”—VINCE SHEEHAN, owner of Katie’s Pet
Depot in North Brunswick, N.J.
“As with the rest of the pet
industry, the growth seems to
be in the natural segment.”
—HEATHER BLUM, co-owner
of Petagogy in Pittsburgh
“It doesn’t really seem geared toward anything new or
innovative. I see new products that often seem to be a
repackaging of the same products already available within a
line or even from other manufacturers. It would be great to
see more innovation within this category. Products geared
toward all-natural, unscented, nontoxic, nonallergen-irritat-
ing attributes would be a huge plus.”—LORIN GROW, owner
of Furry Face in Redlands, Calif.
“I see more targeted online marketing using videos that translate
well on mobile platforms. Most consumers get their information
using their cellphone, and having short videos that target specific
demographics doesn’t take much of the consumers’ time to watch.”
—DENNIS SHEIRS, vice president of Fizzion in Henderson, Nev.
COASTAL PET PRODUCTS’
Reflective Safety Vests maximize visibility at night and during
the day with reflective material
and fluorescent color. The vests
are lightweight, water resistant
and adjustable for comfort. They
are available in three colors:
neon orange, neon pink and neon
yellow, and in small, medium and
large sizes.
coastalpet.com
HUXLEY & KENT offers
six styles of bright, sunny
madras plaid bow ties,
long ties and collar buds.
Pet owners can use the
accessories for a quick pop
of fun and color on their
pets.
huxleyandkent.com
HUXLEY & KENT presents silk flower collar accessories.
The line includes six colors of silk flowers from lily white to
cornflower blue. Each accessory is finished with a rhinestone
center.
huxleyandkent.com
GAMMA2 offers the Vittles Vault Travel-Trainer, an airtight canister that holds
up to 3 quarts of food and comes with two detachable bowls and a carrying
handle. Ideal for road trips, beach outings, long walks, office visits and dog day
care. Choose from plush pink and true blue.
gamma2.net
800-772-3726 / www.ruffdawg.com
booth 3720 global pet expo march 22-24
booth 4428 superzoo july 25-27
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