RUFFWEAR PARTNERS WITH
DISTRIBUTOR IN RUSSIA
Ruffwear has partnered with
Dogs Active to manage distribution in Russia.
Dogs Active will help
grow and support a network
of Ruffwear retailers, bringing Ruffwear products to
people around the country, said company officials.
“This is a natural progression of our relationship with Dogs
Active,” said Tripp Sickler, international business manager for the
Bend, Ore.-based company. “Our new partner will help retailers
achieve success with Ruffwear in a country where outdoor adven-
tures, extreme weather conditions and dogs are a way of life.”
This partnership, combined with the range of Ruffwear products
launching in fall 2017 and spring 2018, will make the adventure dog
brand more accessible globally, according to company officials.
True Leaf Pet, a
division of True
in Vernon, British
Columbia, Canada, has significantly expanded
of its True Hemp
both online and
in brick-and-mortar stores.
True Leaf Pet has begun selling its hemp-based canine supplements direct to consumers on Amazon.com, to retailers on WholesalePet.com and in 415 Pet Supplies Plus locations.
The three agreements immediately improve True Leaf Pet’s ability to increase sales of its already successful product line, according
to company officials.
The deal will see True Leaf Pet products sold in Pet Supplies Plus’
corporate and strong-performing franchise stores in 29 U.S. states.
This agreement brings the total number of stores now offering True
Leaf Pet products to 1,500 worldwide.
The agreements with Pet Supplies Plus and Amazon are the latest benefits of True Leaf Pet’s partnership established earlier this
year with Chuck Latham Associates Inc. (CLA). CLA is a firm in the
pet specialty market that provides coverage across all major sales
channels, including independent pet stores, farm stores, national pet
retailers and internet retailers.
ELLO PET SUPPLY TO DISTRIBUTE TURKEY TREAT FROM EINSTEIN PETS
Ello Pet Supply has expanded its selection of Einstein Pets dog treats to
include Turkey Time.
Turkey Time treats are made with real turkey, banana and the superfood chia seed. All ingredients are sourced from the USA and do not contain any chemicals, preservatives, wheat, soy or corn.
Sarasota, Fla.-based Einstein Pets produces low-calorie, all-natural dog
treats with fresh, human-grade ingredients from scratch in small batches
“Einstein Pets has been a great seller for Ello,” said Jaime Rowe, president of the Wheat Ridge, Colo.-based distributor. “We are excited about
this new flavor and just in time for the holiday season.”
PETRAGEOUS DESIGNS TEAMS UP WITH EDDIE BAUER
PetRageous Designs is joining forces with Eddie Bauer, a Bellevue,
Wash.-based outdoor lifestyle clothing company, to offer pets and
their owners an assortment of rugged and durable pet clothing and
accessories built for outdoor adventure.
In collaboration with Burlington, Mass.-based PetRageous Designs, the team at Eddie Bauer aims to enhance the bond between
pets and pet owners, said company officials.
The goal of this assortment is to satisfy the action-focused functional needs that healthy living and outdoor exploration demands of
both pets and owners, according to company officials. These offerings will enhance experiences while pets and their owners are living
their adventures, officials added.
BECOME AN APPA MEMBER NOW TO RECEIVE SPECIALIZED BENEFITS
AND EXHIBIT AT GLOBAL PET EXPO.
APPA is the Leading International Trade Association for Pet Product Manufacturers,
Importers, Manufacturers’ Reps and Suppliers of Companion Animals.
For more information and to join, contact us at
firstname.lastname@example.org or call 203.532.0000x520
March 21-23, 2018
Orange County Convention Center
APPA AND YOU… ADVANCING THE PET INDUSTRY
We benefit from APPA membership
in so many ways! The exposure to
customers at Global Pet Expo is
invaluable and provides us access
to a world of buyers in one location.
And the member benefits help
our company's bottom line.
Michael Leon, Bike Tow Leash
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