five years ago, our goal was to focus on smaller organizations in which our donations would make a significant
impact. By reaching out to our social media followers, we
were better able to connect with local charities and were
thrilled with the number of suggestions.
Nicholas Bear and the additional 2018 holiday toys—
Reggie Reindeer and two Candy Cane sizes—became
available on Sept. 1.
GOLD PAW SERIES
Rebecca Gadd, CEO
At Gold Paw Series, we are committed to giving back and
always are looking for ways in which we can do so. We are
proud members of 1% for the Planet—an international organization that helps environmental causes—to which we
donate 1 percent of our yearly sales. For Giving Tuesday
(the Tuesday after Thanksgiving) last year, we pledged to
donate 15 percent of our website sales to 1% for the Planet
charity partner Working Dogs for Conservation.
We recently created an African wild dog throw blanket to help support the World Wildlife Fund and its work
conserving the African wild dog population. Made from
exceptionally plush recycled polyester fleece, the blanket
features a custom-designed print that reflects the gorgeous and unique pattern of African wild dogs. All of
the proceeds from the blanket are donated to the World
Additionally, we are committed to helping adoptable
pups stay warm and dry. Just last year we donated 100
coats to the Colorado Animal Rescue.
RANCHO SANTA MARGARITA, CALIF.
Jorge Jeub, social media and marketing specialist
Giving back to the pet community has become synonymous to who we are as a company. We continue to “Paw
It Forward” with #ProjectPetRAK, which was created by
co-owner Breann Shook to help pets across the nation and
provide healthful pet food to those who need it most. We
work alongside our rescue and retail partners to give exposure to their mission and donate Grandma Lucy’s.
Throughout the year, we also donate gift baskets filled
with a variety of Grandma Lucy’s products to support
both pet and human charities. Most charities use these
donations to raise much-needed funds for their causes.
In addition to the thousands of samples and products we
donate throughout the year, we handed out more than
10,000 samples of food and brought more than 100 bags
of our treats to share at the Bay Area Pet Fair, the largest
adoption event held in the Bay Area and hosted by Pet
Food Express. This year, we were a gold sponsor, and we
were excited to be part of this event that contributed to the
adoption of hundreds of pets.
We recently expanded our efforts to support pets with
THE HARTZ MOUNTAIN CORP.
severe special-needs issues and are in a rescue’s care. We
currently sponsor Petunia, a pit bull who was left with
a severely neglected case of mange and abandoned in a
shelter. Through local rescue Paw Prints in The Sand, we
have provided Petunia with a diet that has helped her
along her journey to recovery. We strongly believe in
solution-based feeding and can attest to nutritious diets
being a pillar to great health. Petunia has made a miracu-
lous recovery and enjoys playing with her foster fur-sib-
lings. Her fur has grown back fully, and she is waiting
patiently for her forever family.
Stacy Kisla, marketing director
We are committed to supporting non-kill shelters and other community organizations that care for and protect pets
until they find their forever homes. Through our Hartz
Loving Paws shelter outreach program, we are able to extend our support to these organizations and make an impact on the health and well-being of companion animals.
In 2017, we donated in excess of 7,225 cases of product,
which included more than 65,000 Hartz Home Protection
dog pads to many shelters, including those affected by
Hurricanes Harvey, Irma and Maria. By the end of 2018,
with the addition of our Help Us Help Them Hartz Ultra-Guard flea and tick campaign and partnership with Rescue Bank, a signature program of GreaterGood.org, we
will substantially exceed our product donation support
year over year.
Looking toward 2019, we are excited to extend our
support to another GreaterGood.org signature program:
Rescue Rebuild. Through this organization, we will expand the Hartz Loving Paws outreach efforts to make
building repairs and improvements to animal shelters in
order to improve the lives of adoptable pets and the shelter staff and volunteers who care for them.
HEALTHY PET, MAKER OF ÖKOCAT
BRAND NATURAL LITTER
Leslie Ellis, consumer communication manager
We support cat adoptions and changing the world one
litterbox at a time through our Ökocause4paws Litter
Donation Program. We created the Ökocause4paws
Litter Donation Program in June 2018 as a way to support cat adoptions by donating litter to select shelters in
eco-friendly U.S. cities and supplying free litter to their
cat adopters. This enables kitties to get started using a
premium natural litter that is better for them, the home
and our world.
In 2018, more than 4,000 pounds of Ökocat natural cat
litter will have been donated to four animal shelters in
eco-friendly cities. The first shelter to receive our free litter was Progressive Animal Welfare Society (PAWS) near
Seattle. We hosted a kick-off event in June for the program
during which we matched adoption fees and donated litter to all cat adopters.
Recently, we conducted an online voting contest to determine the next three cities to receive free Ökocat litter.
The top three cities chosen were Portland, Ore., Denver
and San Francisco. A designated shelter in all three will
receive litter donations this year.
We plan to expand our donation efforts next year to
more cities across the United States to support cat adoptions and ultimately change the world one litterbox at a
HUXLEY & KENT
Robin Kershner, founder
We started the Huxley & Kent Rescue Fund in 2015, and
since then, we have donated to more than 40 rescue orga-
nizations. Each month, we draw the name of a retailer and
donate a check to their favorite pet-related charity. We feel
strongly that the local retailers will help get much-need-
ed funds to grassroots organizations across the country.
These hard-working groups need the funds desperately.
My favorite part of what we do is to see who our retailers choose, and to read about the amazing things that they
do. To see the efforts of these grassroots community campaigns is a truly humbling experience. Each month, I get
to see amazing people doing amazing things for our pets,
and all from the goodness of their hearts. I am personally
involved in my local rescue group, so I see the amount of
money needed to rescue one healthy dog, let alone a dog
that needs medical attention.
We also launched the PupSaver program in 2017. The
PupSaver Point of Purchase Display contains 20 toys that,
when sold, leaves the stores an extra $40 to donate to the
charity of their choice. The sale of each toy generates a $2
donation, and boxes are available for everyday and holiday sales.
Our Huxley & Kent Rescue Fund also donates
much-needed warm apparel in the cold winter months
to small shelters in the South that rarely are prepared for
the cold snaps that often occur.
Anne Carlson, founder and CEO
At Jiminy’s, we support both local and national shelters as
well as canine rehabilitation efforts and animal behavior
research. While we’ve sent our treats out to be included
as prizes in fundraising efforts across the U.S., some of
our favorite good works include having our treats being
used to help train and socialize dogs at Berkeley Humane.
The training team (Train the Bay) and the pet adoption
staff are using the treats. In addition, we have provided
training treats to be included in the adoption kits for newly adopted dogs. The treats are also being used with the
demo dogs at the Canine Rehabilitation Institute.
Finally, we’re working with Iowa State to support
dog digestibility and behavioral research. Our treats are
being used in the behavioral work being done by graduate students.
JONES NATURAL CHEWS
Laura Jones, chief of operations
We are dedicated to supporting the health and happiness
of dogs everywhere. We support nonprofit organizations
helping dogs in need by providing financial assistance
and in-kind donations of our premium all-natural dog
treats and chews, which are made in the USA with only
100 percent USA-sourced ingredients.
We proudly support Noah’s Ark Animal Sanctuary,
a no-kill shelter in Rockford, Ill., that provides a temporary safe haven for unwanted, stray, and abandoned
dogs and cats. It promotes an affordable spay/neuter
program to help end the overpopulation of animals in its
community. In addition to monthly donations to Noah’s
Ark, we strongly support the shelter’s puppy and dog
adoption program by supplying a gift bag to each family
ERIC AND BREANN SHOOK,
OWNERS OF GRANDMA LUCY’S
HUXLEY & KENT