PETCO FOUNDATION AND JACKSON
GALAXY FOUNDATION RECOGNIZE
ANIMAL WELFARE ORGANIZATIONS
The Petco Foundation and Jackson Galaxy Foundation have teamed up to reward lifesaving innovation. As a result, the Petco Foundation is awarding $190,000 to help launch 10 lifesaving ideas
that were submitted in the first-ever Innovation
Showdown. The Innovation Showdown aspires to
encourage ideas that will change the landscape of
From the nearly 200 idea submissions, two winners and eight runner-ups were selected by the Petco Foundation and the Jackson Galaxy Foundation
to receive investments. The Animal Care Centers of
NYC digital shelter concept ($100,000) and Brandywine Valley SPCA “Mama in a Box” kitten-feeding
solution ($50,000) took home the top two honors.
Additional animal welfare organizations across
the U.S. are currently receiving seed money ($5,000
each) to implement their ideas in their communities, including:
• Animal Advocates of South Carolina to continue
a life-changing program where inmates of a correctional facility help turn at-risk cats and dogs
into adoptable pets.
• Jacksonville Humane Society to create a kitten
private investigative team to help control the feral cat population.
• Dallas Pets Alive to recycle an old shipping con-
tainer into a trendy pet adoption center that is
positive and budget-friendly so it can be repli-
cated in the future.
• Golden Paw Society to create a volunteer army
using the National Honor Society model and tap
into the millions of college students wanting to
• Spay & Neuter Kansas City to fund a universal
microchip scanner that prints labels to greatly increase the chance of reuniting lost pets with their
• Greenville County Animal Care to train animal
welfare associates on a regional and national level via educational videos that document existing
staff and volunteer superstars.
• For All Animals to create a turnkey public relations software system for all shelters to raise their
profiles, increase foot traffic, as well as get social
media and adoption systems up to par.
• Pima Animal Care Center to expand a pilot program of pairing up shelter kittens with dementia
and Alzheimer’s patients that has helped to restore lost memories.
“The Innovation Showdown is a great way for
us to support and foster big, positive change for animals,” said Jackson Galaxy, founder of the Jackson
Galaxy Foundation and host of “My Cat from Hell.”
“Together, we can make a meaningful impact, which
is why we encourage others to join us and support
these amazing animal welfare organizations by investing in their lifesaving efforts.
The Petco Foundation and the Jackson Galaxy
Foundation plan to continue the Innovation Showdown as an annual opportunity.
Left to right: Daymond John (of “Shark Tank” and a Petco Foundation board
member), Jackson Galaxy (founder of the Jackson Galaxy Foundation and host
of “My Cat from Hell”) and Petco Foundation’s Susanne Kogut.
ALPINE OUTFITTERS MAKES ACTIVE DOG
GEAR AVAILABLE TO PET RETAILERS
Alpine Outfitters, a San Clemente, Calif.-based manufacturer of gear for sled dogs—both for racing and recreation—has made its products available to the retail pet
Since 1988, Alpine Outfitters has handcrafted high-quality gear for working and active dogs. All of the company’s
products are crafted in the USA. Originally, and for many
years, Alpine Outfitters has outfitted professional mushers
for all of the big sled dog races, including the world famous
1,049-mile Iditarod sled dog race in Alaska.
Over the years, the company’s heritage and quality
reputation for meeting the rigorous demands of racing
sled dogs and their human mushers has expanded to include many other dog-powered and dog-inclusive activities, including hiking, running, biking, skijoring,
scootering, roller blading and walking.
The company’s harnesses, collars, leashes and other gear are expertly crafted using the highest-quality
raw materials to provide years of use and satisfaction, according to company officials. All of the company’s
products are tested locally and around the world with these priorities in mind, as well as to maximize performance and durability. CONTINUED ON PAGE 20