RUBIE’S PET SHOP UNVEILS LINE OF
DISNEY-INSPIRED PET COSTUMES
Rubie’s Pet Shop Boutique, under license with Disney Consumer Products and Interactive Media, has launched officially
licensed pet costumes inspired by classic Disney characters.
Rubie’s Pet Shop Boutique has developed the following
new products for 2018, with plans for more styles in 2019 and
beyond: Mickey and Friends pet costumes and accessories,
which include Mickey Mouse, Minnie Mouse, Donald Duck
and Goofy; Disney Princess pet costumes with wigs, which
include Cinderella, Ariel, Belle and Snow White; Winnie the
Pooh pet costumes and accessories, which include Winnie
the Pooh, Tigger, Piglet and Eeyore; Pixar’s Toy Story pet
costumes and accessories, which include Woody and Buzz
Lightyear; and pet costumes from the film “Nightmare Before Christmas,” which include Jack Skellington,
Zero and Scary Teddy.
Designed for a wide range of pets, the Disney and Pixar pet costume collection will have costumes and
accessories available in sizes XS-XXXL.
“We are absolutely thrilled to collaborate with Disney Consumer Products and Interactive Media to create
pet costumes of everyone’s favorite classic characters, and we are excited to bring them all to life for the first time
ever,” said Erin Breig, director of Rubie’s Pet Shop Boutique in Richmond Hill, N. Y. “In addition to Star Wars
and Marvel brands, these classic Disney and Pixar properties are the perfect additions to round out Rubie’s Pet
Shop Boutique’s collection of fun products.”
DOG WHISPERER TEAMS UP WITH NUTRIPACK
The Dog Whisperer Productions has granted the North American
master food rights to Markham, Ill.-based NutriPack. NutriPack will
develop a range of canned, wet and dry dog food products. The full
line of premium foods that focus on pet health and nutrition are in-
spired by the globally syndicated, multiple Emmy Award-nominated
television series “The Dog Whisperer.”
The deal was brokered by The Dog Whisperer Productions’ exclu-
sive licensing agency, All American Licensing.
Episodes of “The Dog Whisperer” TV series are currently airing
on the CW Network, after having played for 10 years on the Nation-
al Geographic Channel. The series has received multiple Primetime
Emmy Award nominations, ALMA Awards, DGA Awards and Im-
agen Foundation Awards, along with a People’s Choice Award for
“Favorite Animal TV Show.”
“The Dog Whisperer brand emphasizes the relationship between
pets and their humans, and we believe that food plays a large role in
this relationship,” said Chelsea Sher, NutriPack marketing executive.
“This new partnership allows us to align ourselves with a brand that shares our mission of increasing the
quality and enjoyment of the lives of our companion pets through nutrition, and the relationship between
us and our pets through making those choices.”
PURA NATURALS INTRODUCES FLEECE BLANKETS
Pura Naturals Pet has unveiled a line of Luster Loft Fleece Blankets that can be embroidered. The line accompanies the Ardsley,
N. Y.-based company’s line of organic pet wellness and grooming products.
The ultra-soft blanket with medium pile is ideal for dogs that
shed, said company officials.
Luster Loft’s unique blend of fiber and knit construction creates a blanket fabric that won’t pill, and dog hair can be easily
removed with the brush of a hand, according to the company.
Pet owners can simply brush the blanket in the same direction
as the nap of the fabric and watch the pet hair quickly disappear
from the blanket, officials added.
For an additional fee, the plush blankets can be personalized
by adding embroidered paw prints, a pet’s name or both.
“These soft-touch blankets are perfect for fourth-quarter hol-
iday gift giving or for the family who is welcoming a new pup-
py or adopting a four-legged family member,” said Beth Som-
mers, president and chief merchandising officer. “We’re proud
to align with a U.S. factory of committed artists and craftsmen
that’s been established since the early ’60s. You can feel the dif-
ference in the quality, and your pets will love the comfy softness.”
The blankets also feature a machine washable and dryable Smart Tech fabric that can warm in the winter
and cool in the summer, the company added. © 2018 by Rolf C. Hagen Inc.
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