Lance and Janet Reyniers promote Python Products’ (booth 3828) new line of water treatments.
[ 2] Paul Dahlby explains Sojos’ (booth 1233) new line
of food toppers to retailer Dakota Eckenroth. [ 3] A rescue kitten frolics in the Catit playground at The Hagen
Group booth (1767). [ 4] The team at Jones Natural
Chews (booth 1155) highlights the company’s USA
Bully Basted line of stuffed body-part snacks.
World Pet Association (WPA) president Doug Poindexter (center) awards Planet Dog
with a check—made out to the company’s charity of choice—for coming in first place
in WPA’s second-annual #WPAGood Works social media contest. The second-place
prize was awarded to Petmate, and the third-place prize was snagged by K. Sutherland PR—both also in the form of donations to the charities of each winner’s choice.
Check This Out ... NEWS
DOG IS GOOD AND MYPOOCHFACE.COM
TO GIVE AWAY CUSTOM PET PORTRAIT
Dog is Good (booth 4613) has partnered with custom pet portrait business MyPoochFace.com.
“There is no other bond like that between peo-
ple and their pets,” said Gila Kurtz, co-founder of
Dog is Good in Los Alamitos, Calif. “Together, Dog
is Good and MyPoochFace.com want to share that
love with those in the pet industry by giving them
the opportunity to capture their own pet’s likeness
in a custom gift.”
The two pet lover gift businesses have teamed
up to provide SuperZoo attendees and exhibitors
a chance to win one of 10 16-inch-by-20-inch themed portraits of their pet.
Attendees and exhibitors are invited to stop by the Dog is Good booth or to
text the word “ZOO” to 313131 to enter.
Worldwise Inc. has partnered with Incept Holdings, the maker of PatentoPet
and OlviPet products. The partnership reinforces Worldwise’s commitment
to further expand the Sherpa brand into the growing pet travel category, as
well as enter the treat category with an innovative approach to health and
wellness utilizing unique, proven formulations, said company officials.
Dedicated to innovation and healthy pets worldwide, PatentoPet is a premium brand of training and control devices that have been used in Europe for
nearly a decade. According to company officials, the line is a perfect addition
to the new Sherpa travel line, which is launching at the company’s SuperZoo booth (2655).
“As a trusted innovator in the pet training, control device, treat and nutri-
tional supplement segments, the PatentoPet and OlviPet brands will further
enhance the innovation and new technologies in the Worldwise portfolio,”
said Kevin Fick, CEO of Worldwise in Novato, Calif. “Incept also brings
strong relationships with international retailers to propel Worldwise’s growth
outside of the North American market.”
In addition to the unique technology of the PatentoPet collection, OlviPet
treats and nutritional supplements come with a commitment to 100 percent
natural formulations made with a proprietary OlviPet olive oil and seed mix.
“We are thrilled for the opportunity to partner with Worldwise Inc. and
eager to reach a successful market penetration in both North and South America,” said Tzanis Fountoulakis, CEO of Incept. “Additionally, the widely recognized Sherpa brand will further elevate these great products and help pet
parents make smart and safe decisions when traveling by car, plane or train
with their pets. Our team will work closely in partnership to launch key innovations that will help strengthen our unwavering commitment to innovation
and professional excellence to pet parents around the world.”
IVS LAUNCHES NEW COMFORT TIME PACKAGING
International Veterinary Sciences (IVS) (booth 372), a
division of Animal Nutrition Inc., has launched a new
website, ivspet.com, and a new logo and package design
for its Comfort Time Natural Source Calmative.
Comfort Time is formulated with natural herbs to
support relaxation and promotes calmness in even the
highest-energy dogs and cats, company officials stated.
The natural formulation offers a solution for the stress
or anxiety associated with everyday activities such as
travel, veterinary visits, grooming appointments, new
surroundings and separation anxiety.