While low-hanging-fruit opportunities frequently have a quick payoff for a company, as a company
progresses, it is important for retailers to recognize its efforts as part of their product selection criteria. The
One Paw One Planet program offers brands a package of benefits that help their team align around how
to engage retailers at the trade show by sharing their commitment to sustainable business practices as a
Any pet company can take PSC’s Quick Impact Assessment (QIA). It only takes an hour, is completely
confidential and is free. The QIA measures a company’s business performance benchmarked against thousands of companies across all industries. For those companies looking for a consumer-facing certification,
they can continue on to take the full B-Impact Assessment and become a B Corp certified company along
with notable icons such as Patagonia.
To learn more about the Green Paw program and explore membership with PSC, visit petsustainability.
org. Take the free, confidential one-hour Quick Impact Assessment
and begin to measure what matters: bimpactassessment.net/psc. •
Karta Elise Hassler is the sustainability implementation manager for the
Pet Sustainability Coalition (PSC).
The Mutt Hatter Toy Collection from P.L.A. Y. (PET LIFESTYLE AND
YOU) (BOOTH 4621) is eco-friendly and stuffed with the company’s
certified-safe PlanetFill filling made from 100 percent post-consumer
recycled plastic bottles. Whether a pup wants to set sail on the high
seas, saddle up to roam the Wild West, follow the rainbow to a pot of
treats, chase that pirate’s life or prepare for an epic battle, this collection
features the perfect hat for that. Dogs will uncover the amusing crinkles
and hidden squeakers inside the hat-themed toys. Each toy features two
built-in loops, so the toys can quickly turn into a fashionable accessory
for a fun photo-op. For easy cleaning, the toys are 100 percent washer
and dryer friendly. petplay.com
PETCUREAN PET NUTRITION (BOOTH 1465) offers Go! Solutions
Meal Mixers for dogs. The functional, freeze-dried line features four
specialized recipes for dogs: Digestive Health Turkey Meal Mixer, Hip
& Joint Support Pork Meal Mixer, Skin & Coat Care Salmon Meal Mixer
and Weight Control Turkey Meal Mixer. The products provide functional
ingredients for specific dietary needs. They feature freeze-dried pork,
turkey, salmon, whole cranberries and blueberries,;New Zealand;green
mussels and bits of pumpkin. The mixers can be added to kibble, stew
or pâté, or served as a convenient and healthful treat. petcurean.com
BECOME AN APPA MEMBER NOW TO RECEIVE SPECIALIZED BENEFITS
AND EXHIBIT AT GLOBAL PET EXPO.
APPA is the Leading International Trade Association for Pet Product Manufacturers,
Importers, Manufacturers’ Reps and Suppliers of Companion Animals.
For more information and to join, contact us at
email@example.com or call 203.532.0000x520
APPA AND YOU… ADVANCING THE PET INDUSTRY
March 20-22, 2019
Orange County Convention Center
Orlando, Florida www.americanpetproducts.org
“Global Pet Expo helps me bring my company and
products to the masses.
I get the whole world
in one place.
Thank you, APPA!
All Four Paws
appa_ppn_vert_ad_2018all4paws_Layout 1 5/22/18 3:07 PM Page 1