KEEP IT FRESH
New grooming products give retailers the opportunity to generate excitement and help keep
the category fresh and interesting. Earth Heart
Inc. in Dundee, Ill., recently launched Canine
Calm aromatherapy wipes to help calm dogs
during storms, fireworks and other stressful or
unsettling times.
Earlier this year, John Paul Pet in Ventura,
Calif., introduced Lavender Mint Shampoo and
Detangling Spray, both of which are tea tree
products that help fight a multitude of issues
that affects dogs, according to the company.
In March, Bio-Derm Laboratories released
its Bio-Groom Facial Foam Cleanser. Because
the product is designed to be used around a
pet’s face, “Bio-Groom formulated the mildest
sulfate-free, hypoallergenic, fragrance-free
Facial Foam on the market, that also doesn’t
leave your hands or your pet’s face sticky and
oily,” said Justin Pohl, vice president of the
Longview, Texas-based company.
EW PRODUCTS
Odyssey Pets uses a bookshelf to separate grooming
products from the rest of the displays in the store.
THREE TIPS FOR AT-HOME
GROOMING MAINTENANCE
BY MEGAN MOUSER
During autumn and early winter, pets often catch potentially harmful debris in their coats. Pet owners can take proactive steps to keep their dogs healthy between professional grooming sessions with two must-have tools: a two-sided pin brush and an adjustable blade clipper.
At-home grooming not only keeps dogs healthy, but it also gives
proactive owners the chance to bond with their pets. Share these tips with
customers to help them make the most of their grooming tools for healthier,
happier pets during the cold weather season:
1. BRUSH UP ON DAILY CARE
Brushing is the essential first step to at-home care, whether the dog’s
hair is short and smooth or long and prone to tangles. Brushing not only
increases circulation and overall skin health, it also stimulates follicles to
release natural oils. This will combat dry skin brought on by cold weather
and leave the coat shiny. To start, use the coarse pins on one side of the
brush to loosen debris and excess fur, and then follow with the fine bristles
for a shiny finish.
2. CLEAN FROM HEAD TO TOE
Pet owners who are comfortable using a clipper can keep pets clean beyond
brushing.
Trimming around the eye area can decrease irritation caused by natural
tearing, which is common during cooler months. Typically, clipping occurs
after bath time, but it is ideal to trim around the eyes before bathing. Set
the adjustable-blade clipper, like Andis’ ProClip Pulse Ion Clipper, to #10 or
#15, and gently scoop out hair in front of the dog’s eyes. Continue at #10
or adjust to #30 when moving to the paws. Excess fur between paw pads
can trap everything from dry leaves to rock salt, but shaving between pads
every two to three weeks will keep paws free of potentially harmful debris.
3. TIDYING SANITARY AREAS
A clean, dry sanitary area minimizes the risk of infections and is vital during
cold months. After sanitizing the clipper, set it to #10. Remember to never
run a clipper or trimmer blade over a pet’s sensitive parts, as it can cause
injury. Rather, work around in gentle scooping and skimming motions, going
up, then down, then side to side. Clippers should be cleaned both before
and after grooming the dog’s sanitary areas.
Megan Mouser is education manager
for Andis Co.’s animal division. With
more than a decade of professional experience in the pet industry—ranging
from corporate management roles to being a certified groomer—Mouser is responsible for developing and managing
Andis’ global animal grooming education strategy and content.
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