BETTING ON SMALL ANIMALS
Tips on investing in the growing category
Page 17
SCHOOL’S IN SESSION
Why SuperZoo’s educational opportunities
are essential Page 9
FRESH INVENTORY
Exhibitors introduce new products
Page 44
AI
S
LE
B
Y
AI
SL
E
Get a fashion fix
on Rodeo Drive
PAGE 18
Where to
shop for small
animals, birds,
exotics and
aquatics
PAGE 22
WPA Rebrands Page 4
Where Startups and Investors Connect Page 6
Focus on Sustainability Page 8
new at
SUPERZOO
local leverage
What mom-and-pops have to do to stay competitive
during the reign of online retail giants. Page 14